What kinds of products are often advertised in VN?
What kinds of advertisements are common in Vietnam?
Do you think advertising on TV is more effective than advertising on social media?
Why do companies hire celebrities to advertise their products?
Do you think advertising is useful?
What are the disadvantages of advertisements?
What do Vietnamese people think about advertisements targeted at children? Do you think they should be banned?
Do you think children should be taught how to differentiate advertisements from TV programs?
Ielts Speaking Part 3 Advertising – Advertisements – SAMPLES 8.0 FROM IELTS SPEAKING BOOK 8.0 BY DUONG VU 8.5 IELTS
Đây là topic mới trong bộ đề dự đoán Ielts Speaking quý 3 2023 nên sẽ được giữ lại sang bộ đề dự đoán Ielts Speaking quý 1 2024 các bạn nhé:
What kinds of products are often advertised in VN?
Oh anything you could ever imagine. We are bombarded with adverts on the streets, in supermarkets, on TV and on the Internet. They are ubiquitous and usually extremely annoying. The most widely advertised products and services are fundamental goods like food, medicine and shampoos. Wellness and beauty products are also increasingly advertised because people have become more conscious of their health and appearance.
What kinds of advertisements are common in Vietnam?
Well, there is a wide range of adverts I encounter every single day, from billboards and leaflets on the street to pop-ups on the Internet. But I suppose the most intrusive ones are video commercials on Youtube and sponsored posts on Facebook or Instagram. No matter how annoying or creepy they might be, I can’t skip or block all of them.
Do you think advertising on TV is more effective than advertising on social media?
I would say that it really depends on the aim of the advert. For sales, social media might be more appropriate because it’s easier to call for potential customers to take immediate actions such as enquiring about the sponsored product or even placing an order. However, for brand awareness I believe TV can make a better advertising channel as TV commercials tend to be more strictly censored and thus more trustworthy. Again, advertising on TV might be insanely expensive but I think it’s all worth it if companies can afford it.
Why do companies hire celebrities to advertise their products?
Without a doubt, the principal reason is that celebrities can exert enormous influence on a large number of people who idolize them. Celebrity endorsement is probably more powerful than any other forms of advertising because fans tend to worship their idols and trust their choices of products and services. For instance, whenever Song Hye Kyo, a globally renowned Korean actress uses a certain makeup product in a celebrated movie, it will instantly sell like hot cakes.
Do you think advertising is useful?
I would say it really depends on different perspectives. From businesses’ and politicians’ perspectives, advertising might be crucial since it might boost consumption and economic activities. For consumers, however, it might be a different story. While some adverts can inform people of better choices available on the market, I believe most of them are unnecessary because more and more people now rely on customer reviews rather than adverts. Not to mention, advertising tends to promote impulsive buying, which might lead to a massive increase of thrown-away items and exacerbate resource depletion, as well as place a huge burden on the environment. So I think we can live without advertisements altogether.
Do you think advertising can impact people’s buying behavior?
Yes, that’s true to some extent. Advertising has become a huge industry which can exert enormous power over consumer behavior. Advertisements usually use emotional appeal to create artificial needs or to temp people into buying things they tend to regret later. At the same time, I believe people are starting to become apathetic about adverts due to their ubiquity.
What do Vietnamese people think about advertisements targeted at children? Do you think they should be banned?
That’s an interesting question. Sadly, not many people in Vietnam are paying attention to this. They just casually let their children watch as many adverts on TV as they like because it’s probably the most convenient way to keep their kids stay put. Unquestionably, kids love those funny commercials with catchy tunes and fascinating animated characters.
I firmly believe advertisements targeted at children should be banned because kids often pester their parents to buy those advertised products for them even though they do not actually need them or their struggling parents cannot afford them. This can put their family under financial pressure while spoiling kids.
Do you think children should be taught how to differentiate advertisements from TV programs?
Yes, very much so. Most kids mistake them for real TV programs and they are usually unaware of the fact that those products cost money to buy and their parents have to work hard to earn it. Therefore, parents and teachers should explain to them what adverts are so that kids can take appropriate actions when watching them.
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